| Our Mission |
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Often the Olympics mark an ending point for rowing professionals, a fitting crescendo to a successful career. But at Jeff Sykes and Associates it marks the beginning of a campaign to do even better in four years' time. At an elite sporting level there is no room for back-patting and the campaign toward London has been well underway at Sykes for sometime. In fact we are already planning for beyond. Existing designs are continually reassessed and refined. Video analysis of all performance testing is crucial, allowing the most minuscule detail to be assessed. Industry experts from around the world are engaged as consultants, and top international competitors and coaches are an integral, indeed vital, part of the process. Quality control has always been a priority with Jeff Sykes and Associates and as the Company works toward achieving the rigorous Australian Quality Standard ISO9002 it becomes absolutely imperative. Clients can expect the highest level of quality throughout the entire production process of every boat - guaranteed.In the unending pursuit for excellence in our field, Jeff Sykes and Associates know that change is essential. We are totally committed to the ongoing evolution of new ideas and trends for the future, defining and redefining our boats to meet, and exceed, the expectations of our customers. |